These 3 Athletes Helped Under Armour Explode in Growth – The biggest growth categories for Under Armour recently have been in three areas: golf-related items, women’s products and basketball shoes and apparel. Not incidently, these correlate with the subjects of Plank’s praise: Jordan Spieth, Misty Copeland and Stephen Curry.

Under Armour continues to grow at a wild pace. Thursday the company reported a 29% growth in revenues over the same period last year, leading to a 7.3% jump in the company’s stock price.

This incredible growth has CEO Kevin Plank excited, and in a conference call about the earnings on Thursday, he thanked three huge contributors who don’t even work for the company.

The biggest growth categories for Under Armour recently have been in three areas: golf-related items, women’s products and basketball shoes and apparel. Not incidently, these correlate with the subjects of Plank’s praise: Jordan Spieth, Misty Copeland and Stephen Curry.

“Over the past year, three Under Armour athletes have transcended their sports and become known by just their first names, Stephen, Misty and Jordan. These three athletes have combined to teach us one incredibly valuable lesson that we need to think bigger,” said Land.    Read more of the story on Business Insider.

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